IMC has a wide definition for ¡°market entry ¡° ¨C it is a series of developments, including the whole procedures from initial entry until occupying a stable market share. The purpose of IMC is to help the policymakers to " find the feeling of the market ".
IMC¡¯ research on the market entry including following fields:
Background of IMC Group
Background
Real Estate
New Product
Domains
Working Principle
Professional Research Models